How To Increase The Facebook Page Engagement With A Contest
Facebook contests can be easy. Forget about the third-party software — only run very simple contests through a status update or posting in your FB timeline.
The target is to increase the participation and reach of your company on Facebook by boosting action. When users LIKE, Share and Comment in your Facebook posts, you will receive exposure to their FB network and increase the chances of showing up within their timeline in the future.
You might even use simple & attractive Facebook contests to cultivate your email list 7 increase your audience network. We are going to discuss this strategy.
If you end up attempting to hold a more intricate contest than the below, think about using one of those third-party programs. Facebook does have Terms of Service around contests and you can review the official Facebook promotion guidelines first.
You can get any of those six contests below running in moments.
1 – Like to win
It doesn’t get easier than that. Locate an incentive to give away and request individuals to LIKE your Facebook page to enter. The purpose here is to grow the range of people who LIKE your Facebook page so you can engage and participate with them.
If you can, use a picture of this prize in your post.
2 – Comment to win
This is a super easy contest. Ask your Fans to comment on your post. The comment is their entry into the contest.
Here’s some attractive fill-in-the-blank example that encourages comments,
My favorite cartoon is ________ because _______.
Post your favourite cartoon to enter to win [PRIZE]! We’ll pick a winner from the comments.
3 – Solve to win
This is simply a twist on the Comment to win the competition. Contest entries will nevertheless be registered through comments; however, you’re asking them to solve a mystery, puzzle, or answer a trivia question in this scenario.
Here’s a couple of examples,
Guess how many cubes are in this jar. The closest guess will win [PRIZE]. The winner will be announced on Sunday on our Facebook page. Or The first person to correctly solve mathematics questions and answer correctly will have a chance to win [PRIZE].
4 – Upload pictures to win
Whenever your Fans are uploading pictures, you can find a frenzy of activity going on your own FB page. Fans will be publishing their own content onto your FB page and other people will discuss, Just like and comment about those pictures.
Here’s an example,
Did you attend the latest Guru Randhawa Show in Lucknow this weekend? Share a photo that you took of your weekend activities in the comments – if your photo gets the most ‘Likes’ you will win [PRIZE]. The contest winner will be announced Monday on our page.
5 – Caption to win
This is another twist on the Comment to Win contest and this contest type can get a lot of activity going on your Facebook page.
If you have the wrong image, this contest will fall flat so be careful with your image choice. But if you have a good image that is relevant to your Fan’s interests, this contest will generate a lot of comments, likes and shares. They can create the best caption for your image to win.
6 – Join the email list to win
As Digital Marketers, We like to cultivate our email listings. Yes, it is a great way to raise engagement on Facebook but we understand that to generate money, we have to transfer people into our email program. This is an easy Facebook contest that can get Facebook engagement to increase your email list also.
For Example- Upload a funny video & ask visitors to create a meme on this. Ask them to drop their Email so that you can announce the winner through the mail. This process can get you a lot of email lists for your future email marketing.
If anyone wants to learn each & every aspect of social media, then NADM-National Academy of Digital Marketing is one of the best digital marketing training institutes in Lucknow that offers both online & offline classes.

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