National Academy of Digital Marketing

  Website is a collection or set of web pages under a single domain name and hosted in a server, produced by an individual or an organization. There are many types of websites like E-commerce website, educational website, blogging website, services website, government website, portal website & much more. It makes an online presence of any business & allows you to market your business online. More than 70% of people are online searching for their requirements. If you have a website then the expectation to grow business will increase.  Web development and designing is an art of manufacturing quality products which connects with your brand ambience. The theme of your brand or business should reflect in your web design. Step by step technique: Purchase a unique domain name and sign up for a Web host Try to create a simple design Keep Your Audience in Mind at All Times Use only clear content Straight Call to action Easy navigational features Include images & videos Clea...

  Search Engine Optimization is a process of optimizing the web pages or website in an organic manner to rank in the first page of search engines. In SEO there are 3 users, that is you, a searcher & a search engine. Before talking about how to become an SEO Expert, you have to know that there is a difference between SEO Expert & SEO Professional. SEO Experts are those who know how to apply SEO Step by Step to improve the ranking of the website in the search results. SEO Professionals are those who provide SEO Services & taking clients on a project-by-project basis. How to Become an SEO Expert? If anyone wants to become an SEO Expert then they should know the Step-by-Step procedure like understanding the Search Engine Algorithm, how it Works. In a nutshell, search engines have three main processes: Crawling – When search engine discover your web pages or websites Indexing – It is the process where search engines add & organize your content in their database. Ranking ...

Competitor analysis is typically carried out to identify strengths and weaknesses of other market players, define your company's standing in relation to them, highlight gaps, and estimate your potential and opportunities to fill them. Competitor analysis has become an important aspect of digital marketing strategy and every business should perform this activity to stay ahead in the competition. There could be several things that your competitor is doing that you might not be doing. By running comprehensive research against your competitors gives you a better idea about what you need to do to take a lead. Start your competitor research with a specific goal in mind: Are you trying to increase your website traffic? Differentiate yourself from the competition? Improve your search engine ranking? Find out where your competitors advertise? Improve your social media strategy? In this article, we will have a look at simple steps on how to get analysis done in less time. Evaluate their Web...